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Foot traffic counter app for store doors

A store traffic counter that runs on the phones your staff already have. No sensors, no install, nothing screwed to the frame. Count visitors by entrance and get the daily foot traffic number your CRM or conversion report asks for.

SnapCount counts by manual taps only: no barcode scanning, sensors, cameras, or automated people counting. Last updated: September 6, 2026

Entrances

People in

0

Built for this counting job

The setup, controls, collaboration, and saved value match the work, not a generic template picker.

No hardware to buy or return

Skip the door magnet and the beam counter with the awful reviews. Staff tap on the phone in their pocket, and they can tell a customer from a delivery.

A day that ends when your store does

Set the store timezone and today's total closes on your clock, so the number in the CRM matches the day on the schedule.

The daily number, on record

Pro keeps a daily history you can export, so yesterday's total, last week's, and the traffic figure under your conversion rate all come from the same count.

A footfall counter without sensors

To count footfall without sensors, give each door a counter on a staff phone and tap once for every shopper who comes in. SnapCount adds every door into a live total for the store, and every store into a live total for the chain. Footfall is the UK word and foot traffic the US one: both mean the people who come into a store.

Every store's daily footfall in one place

  1. Count one store on this page, free: add an entrance for each door, tap on staff phones, and export the day as CSV.
  2. For a chain, make a counter group per store in a SnapCount organization, with a Traffic counter named the same in every store. Add a Stock-outs counter if you track empty shelves too.
  3. Once 2 stores share a counter name, the Totals tab adds every store's footfall into a live chain total, with each store's own count beside it.
  4. On Pro and Enterprise, export each store's daily totals as CSV or JSON, email the daily report to head office on a schedule, or put a watch-only live view on a head office screen.

The full chain setup is on the foot traffic by store page.

Conversion rate per store

Conversion rate is transactions divided by footfall, times 100. Take each store's transactions for the day from your POS and divide by that store's footfall from SnapCount: 84 sales from 700 visitors is 12%. SnapCount does not connect to your POS, so the transactions come from your own sales report. The foot traffic and conversion rate guide and the weekly conversion worksheet walk through it.

What it does not do

This is manual counting by your staff. There is no camera, sensor, Wi-Fi tracking, or automated counting, so the footfall is only as complete as the taps. If nobody can stand at the door, a door sensor is the better fit.

Footfall counter questions

Can I count footfall without sensors?

Yes. Staff tap a counter on their own phone each time a shopper comes in, with a counter for each door, and every door adds into a live total for the store. Nothing is installed on the door. It is manual counting by your staff: no camera, sensor, Wi-Fi tracking, or automated counting.

How do I see every store's daily footfall in one place?

Give each store its own counter group in a SnapCount organization, with a Traffic counter named the same in every store. Once 2 stores share a counter name, the Totals tab adds every store into a live chain total, and each store's own count stays visible beside it. The Totals tab is on every plan.

How do multi-store retailers report daily footfall to head office?

Staff in each store count into that store's group, so head office reads every store live instead of waiting for end-of-day sheets. On Pro and Enterprise, export each store's daily totals as CSV or JSON, have the daily report emailed to head office at a set local time, or open a watch-only live view on a head office screen.

How do I work out conversion rate per store?

Divide a store's transactions for the day, from your POS, by that store's footfall for the same day, then multiply by 100. 84 transactions from 700 visitors is a 12% conversion rate. SnapCount gives you the footfall. It does not connect to your POS, so the transactions come from your own sales report.

Is footfall the same as foot traffic?

Yes. Footfall is the usual word in the UK and Ireland, and foot traffic is the usual word in the US. Both mean the number of people who come into a store, and SnapCount counts both the same way: a tap per shopper on a staff phone.

Is a phone footfall counter cheaper than door sensors?

There is no hardware to buy for each door, because staff count on phones they already have. Counting a store on this page is free, with no account. Saving each store's days and exporting them needs a paid plan, priced per organization, not per store or per door: Pro is $15 a month for up to 10 teammates, and Enterprise is $39 a month with unlimited teammates. The trade-off is staff time, because someone has to tap.

Does SnapCount count people automatically?

No. SnapCount counts by manual taps only: no barcode scanning, sensors, cameras, or automated people counting. The footfall is only as complete as your staff's taps. If nobody can stand at the door to count, a door sensor is the better fit.

Retail traffic templates and guides

A ready-made footfall counter set and the retail playbooks around it.